The Orange-All-Over(alls)
Bella Bennett
bellabennett.design
Color Story
Grad Studio I
Fall 2020
Orange All-Over(alls)™ is the branding framework for a reworked pair of overalls embroidered with orange fruit stickers. The end result is documented online at savecitrus.xyz ︎︎︎
For this project, I thrifted a pair of vintage Madewell workwear overalls from Boomerangs in Central Square, Cambridge. The sturdy corduroy material lent itself well to image-heavy embroidery. Over the course of a few weeks, I researched citrus sticker designs from around the world and handstiched them onto the pants. Using HTML and CSS, I created a website to serve as an imaginary ecommerce platform for the pants. The website intends to bring attention to the global threat posed by citrus greening.
![](https://freight.cargo.site/t/original/i/56fb9ac4ae879e24328a9fee133f820ab020841b69c50aa1160b03ade09b59f9/patrizia.gif)
![](https://freight.cargo.site/t/original/i/4962a78a30e88bb8ff764d2f6c176ed20dc0a32d2717b83e3f038c0225e57d57/moncheri.gif)
![](https://freight.cargo.site/t/original/i/51dd93ae1316557e9b416b147c3f37a302c9232e8bbc69b37e40a1890132f048/tastam.gif)